SPORTS: “March Madness” branding to include women

by Camden Osborne and Kalley Sullivan–

Image from Pexel.com

After social media exposed the disparities between the men’s and women’s post-season college basketball tournaments, the NCAA responded to these gender inequities recently announcing that the “March Madness” logo, terminology, and branding historically used for the men’s tournament will now be used for the women’s tournament as well.

In this edition of The News Feed’s Sports Podcast, we take a look at this step In this edition of The News Feed’s Sports Podcast, we take a look at this step towards a more gender-equal playing field in the world of sports and what this could mean for the future of female athletes. We will discuss the effectiveness of this NCAA decision in regard to the public’s perception of women’s basketball and, more broadly, sports, as well as what further changes this could ignite moving forward.