by Duncan Weigand and Eden Kaplan–
Women’s sports are on the rise and one sport that is no stranger to the rise in popularity is college basketball. Viewership has absolutely soared since the tournament last year. The tournament produced record number viewership and it seems like it’s only becoming more popular.
However, with the rise in popularity of women’s college basketball the numbers for the Women’s National Basketball Association have remained stagnant. Game 4 of the WNBA finals only drew in 889,000 fans in comparison to the 10 million viewers that Iowa and LSU brought in for their March Madness finals appearance.
But why, if the popularity of women’s sports are on the rise do the WNBA numbers remain low. Is the WNBA failing to capitalize on an untapped market? Why hasn’t the success in the college game transferred over to the WNBA? Newsfeed reporters Duncan Weigand, and Eden Kaplan talk about this disparity.
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