DIGITAL NEWS DELIVERY: The buzz on Bustle

by Jenna Delaney, Delia Maresco–


Photo credit: Scott Beale via Foter.com / CC BY-NC-ND

A new app has made its way into the top 10 of news apps in the Apple App Store. Bustle is a female oriented news and lifestyle app, written for women, by women. The app lets users choose from over 50 topics that they would like to show up on their personalized newsfeed. Users can choose from topics ranging from politics and women’s health, to home hacks and the Kardashians. The app has received some criticism for being geared only towards women, and not accommodating for men. However, this is also one of the app’s main selling points for it’s target audience. Bustle is taking the news world by storm and if you’re looking for something different, check it out in the App Store today.

DIGITAL NEWS DELIVERY: theSkimm

by Chris Barnhardt, Sarah Turner–


GotCredit / Foter.com / CC BY

With the advent of the digital age, came the desire for easily accessible, mobile news.

theSkimm, a daily email newsletter, provides just that.

theSkimm arrives in subscribers’ mailboxes each morning and delivers a full summary of the latest news and information interspersed with fresh, editorial content.

The brainchild of two NBC News producers, theSkimm was created in order to save media consumers time, and to promote interest in staying up to date on newsworthy topics.

Despite common assumptions that the Millennial generation is out of touch with news and current events, recent research conducted by the Media Insight Project, found that 85 percent of millennials say that keeping up with the news is important to them.

In order to appeal to the millennial generation, 86 percent of which consume news through social media, theSkimm also regularly posts news and updates to their social media pages on Instagram, Facebook and Twitter.

Since its 2012 launch, theSkimm has garnered over 1.5 million subscribers, proving that this method of digital news delivery is relevant and here to stay.

 

 

DIGITAL NEWS DELIVERY: Facebook evolves into a news source

Photo credit: Foter / Public Domain

by Davis Gilbert, Cody Chapel–

The method in which we get our news is ever changing in this digital age of technology, and Facebook has evolved with the times in order to stay relevant.

Facebook offers “trending” news topics on every user’s homepage, a move that is similar to Twitter’s model and keeps users updated on the biggest and most popular news stories at that specific time. Trending topics on Facebook offer users the chance to read a headline and a very short synopsis before deciding if they want to click on it and read the entire article.

Facebook is available on the go via smartphone and tablets and is a popular site to browse when users find themselves with some down time, such as riding a bus or waiting for a meeting. In this day and age, offering news on the go is essential for news outlets if they want to stay relevant in the market.

Exploring Sinkland Farms

Sinkland Farms
Christiansburg, Va., Oct. 31–Mailbox: Sinkland Farms is located on Riner Road in Christiansburg. Photo: Rachel Thompson

Sinkland Farms is a popular place to visit during autumn in the New River Valley. Every weekend in October, the farm was open to people of all ages for pumpkin picking, face painting, hay rides and more.

Susan Sink, the owner of Sinkland Farms, has spent 24 years carefully crafting the Pumpkin Festival experience into what it is today. Cursive script on the website describes it as “exquisite Southern style,” and the “Premier Event Venue in Southwest Virginia.”

Though the Pumpkin Festival is over, Sinkland Farms continues to cater for special events. In the past, weddings have been held there, as it presents a beautiful mountainous background. It has also been a venue for sorority and fraternity formals.

Testimonials on the Sinkland Farms’ website detail how much fun families had during their trip. “This venue is nothing short of amazing,” wrote a reviewer named Wendy. “The place and the people are great to work with,” wrote a reviewer named Benjamin.

Sinkland Farms has over 9,000 likes on its Facebook page. It has a 4.5 out of 5 stars rating from nearly 600 reviewers. Visitors post daily to the wall, constantly commending Sink and her team for their fabulous work.

According to the official tourism website of the Commonwealth of Virginia, Sinkland Farms was “named a ‘Best Farm to visit by Blue Ridge Country Magazine, which highlights ‘best places’ across seven southern states.”

Sink discusses how she and her husband first came up with the idea of a Pumpkin Festival in the audio slideshow below.

DIGITAL NEWS DELIVERY: Snapchat ‘Discover’

Screen Shot 2015-09-18 at 10.45.51 AM

by Russell Griffin and Rachel Thompson–

This Digital Newscast Update discusses the popular mobile app Snapchat. more specifically, one of its newer features Discover.

Discover allows the user to connect and interact with different media outlets. Some examples include ESPN, Cosmopolitan, Buzzfeed, Nat Geo and many more.

Discover is used as a platform by these media outlets to connect the user to specific articles, features, games and advertising located on their Discover page.

Rachel and Russell discuss their favorite news outlets and how to share articles with friends through Discover.

According to Snapchat’s website, more than 60 percent of Americans ranging from 13 to 34 years old are Snapchat users. Join them and discover what Snapchat has to offer you.