Pretty in Pink

by Jess Ku–

Blacksburg, Va., Oct. 26 – Pink Ribbons: Downtown Blacksburg held its 8th annual Pretty in Pink event to help fundraise for the Virginia Breast Cancer Foundation. Photo by Jess Ku.

Recently local restaurants and stores in the Downtown Blacksburg community participated in the 8th annual Pretty In Pink Event. This event was to help fundraise for the Virginia Breast Cancer Foundation (VCBF). Pretty in Pink was presented by Kent Jewelers and Downtown Blacksburg, Inc.

There were many opportunities for the community to help donate. Participating downtown merchants such as Social House, Gillie’s, Bollo’s, Mellow Mushroom, and many more local restaurants gave a percentage of their sales to VCBF. During the hours of the event, the stores put signs on their front door to encourage local residents to buy and donate to the event.

“It was great to see Blacksburg as a community come together to help with a great cause,” said Abigail Wright, senior at Virginia Tech. “I know that a lot of people know at least one person that is or has dealt with breast cancer, so I think it’s great to make others aware that it is for a big cause.”


According to, “the Virginia Breast Cancer Foundation is a non-profit organization committed to the eradication of breast cancer through education and advocacy.” It also states on their Priorities page that “advocacy saves lives by empowering people to express their views and concerns, access information and services, and defend and promote their rights and responsibilities.”

Owners of local restaurants, such as Jeremy Counts of Main Street Pharmacy and Roya Gharavi of Gourmet Pantry, participated in the Pretty in Pink event, as well as going a little above throughout the month of October.

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